Penguin have just launched their new Classics RED series. Having partnered with (Product)RED, they are issuing newly designed classics, from the sales of which 50% of profits will go the Global Fund to help eliminate AIDS in Africa. I think the new covers look great, and it's refreshing to see a major publisher seeking to do more than merely bolster their own sales - especially so during an economic depression, and considering that publishing is not an industry which generates huge profits.
